Transform your brand's story from local to legendary in this intensive masterclass led by brand strategist and storyteller Paul Chappell.

Transform your brand's story from local to legendary in this intensive masterclass led by brand strategist and storyteller Paul Chappell. Perfect for regional business owners and founders looking to scale their brand presence while maintaining authenticity.

What you'll learn

This hands-on masterclass will equip you with:

• Proven brand strategy frameworks that work for businesses at any stage

• Practical approaches to developing compelling brand narratives

• Techniques for creating consistent, scalable content

• Strategies for standing out in competitive markets

• Methods for maintaining brand authenticity during growth

Workshop structure

Brand strategy foundations Learn how to build strong brand foundations that can support your growth journey, from articulating your unique value proposition to developing differentiation strategies that leverage your regional expertise.

Narrative strategy and development Discover how to craft compelling stories that resonate with your target audience, adapt your message for different channels, and maintain consistency across all touchpoints.

Practical implementation Walk away with actionable tools and frameworks for creating and managing brand content at scale, even with limited resources.