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Customers and their problems, HATCH

  • NOVA 122 Faulkner Street Armidale, NSW, 2350 Australia (map)

HATCH 2023 is the UNE SMART Region Incubator’s free program, providing tailored support and everything you need to know to grow your brilliant idea into a viable start-up business. Over a 6-workshop program, HATCH 2023 participants will use Lean Canvas principles to move through ideation to commercialisation and give you the confidence to get your business, product or service off and running.

  • Your individual business idea will be tested

  • The path to market identified

  • Points of difference amongst your competitors articulated

  • Mentoring and community network connections made

Who the program is for?

HATCH 2023 is for anyone with an idea and curious about how to get it to market. Maybe you are:

  • A small business owner interested in strategic development or digital innovation

  • A school student with a startup idea

  • A parent wanting to work on a project together with your teenager

  • An academic interested in commercialisation of your research

  • A member of our community wanting to upskill or change careers

Is there a cost?

No. It is free for you! HATCH 2023 is funded by the NSW Government under the Bushfire Local Economic Recovery Fund and delivered in association with Armidale Regional Council.

What’s in it for you?

HATCH 2023 will take participants from ideation to commercialisation, potentially getting a product to market within 6 weeks. Participants will take from the program:

6 learning sessions

  • Mentoring from startup Founder and entrepreneurship educator, Crystal McGregor

  • Connections into the startup network

  • Completion of the Lean Canvas framework

  • Tools to help build a successful startup

  • Confidence to pitch your idea to customers and investors

When are the HATCH 2023 sessions?

The HATCH 2023 program will be held on the following dates:

  • Your Lean Canvas - Tuesday 21st February 2023

  • Customers and their problems - Tuesday 14th March 2023

    • Deep dive into who is your customer  

    • Why it’s important to identify the problem(s) your customers face 

    • How to articulate your problem statement 

    • Customer research and your first/next experiment 

    • Complete Lean Canvas modules 

    • Founders can book a 1:1 with Crystal HERE

  • Your solution + unique value proposition + channels to market - Tuesday 28th March 2023

  • Financials + Metrics - Tuesday 18th April 2023

  • Unfair Advantage + Pitch Practice - Tuesday 9th May 2023

  • Pitch Event - Tuesday 6th June 2023

Who is the facilitator?

Crystal McGregor is an entrepreneur, with a love of innovation and humans. Based in regional NSW, Crystal is the Program Lead for Tech Ready Women, as well as a mentor, advisor and non-executive Director for multiple startups. She has raised investment capital, secured over $4Mil in grants and is an inventor, with an Australian Innovation Patent.

This event is proudly funded by the NSW Government under the Bushfire Local Economic Recovery Fund and delivered in association with Armidale Regional Council.

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