In this interactive, step-by-step SMART Session, Crystal will guide you through:
Create a customer journey map: develop a comprehensive map that outlines every step of your customer's experience with your business, from initial contact to conversion and beyond.
Learn how to attract and convert customers: Gain insights into effective strategies for attracting new customers and converting them into loyal patrons, maximizing your business's growth potential.
Gain insights into how you can surprise and delight your customers: Discover techniques for exceeding customer expectations, leaving a lasting impression that inspires loyalty and word-of-mouth promotion.
Develop a strategy to increase customer advocacy and promotion: Explore methods for turning satisfied customers into enthusiastic advocates for your brand, amplifying your reach and influence within your target market.
Gain a deeper understanding of data-driven decision making: Understand the importance of leveraging data to inform your business decisions, to identify opportunities for improvement and optimisation in your customer acquisition and retention efforts.
One-on-one sessions with Crystal are available after the event. Book your session by contacting Jessica Bradbery on jbradbe2@une.edu.au
About the Facilitator:
Crystal McGregor, our program facilitator, is an entrepreneur and innovation enthusiast based in regional NSW. She is the Program Lead for Tech Ready Women and has extensive experience as a mentor, advisor, and Director for small business and startups. Crystal has successfully raised investment capital, secured over $4 million in grants, and holds an Australian Innovation Patent.
Testimonial:
"I worked with Crystal on the commercialisation plan for my agtech project where she provided guidance and advice on business finances, market opportunities and scaling up. I was impressed with her commitment to understand the project at a level that allowed her to give valuable feedback on my ideas, but also recommend changes and additional avenues for my business. Crystal is professional yet very approachable and will support you every step of the way." - Jennifer McKee | Successful recipient of Advance Queensland Grant
Proudly funded by the NSW Government in association with Tamworth Regional Council.