Join Digital Advisor, Hugh McKellar for an early morning SMART Session exploring how you can utilise digital marketing techniques to ensure your business stays relevant and can be found in the digital world.

Explore how changing search behaviours influence business interactions online – discover the importance of business directories, the new landscape of advertising opportunities and the range of social media platforms available. Delve into the most popular social media sites, discover who is actively using these platforms and learn how you can effectively utilise those email contacts that you have been gathering.

You will gain:

• Knowledge of some of the most effective online marketing platforms available to business

• Tips and techniques to maximize your business being found online

• An awareness of the best social media platforms to engage with your audience

• Basic Knowledge of search engine optimization

You will finish the day with:

• A ‘to do’ list to help your business be more visible online

• Practical examples, tips and techniques that you can apply in your business immediately

• Confidence that you can master your digital future

A one-to-one follow up meeting is available to assist you further and embed the ideas/principles of the session.

BYO laptop! Part of the session will look at ‘Google My Business Profile’

Notes on the event:

• Coffee and tea will be available throughout the morning

• A light breakfast is served at the start of the session between 7:30 AM and 8 AM

• The program starts at 8 AM

• There is time for Q&A and networking after the event

• Schedule a hands-on 1-on-1 session with Hugh following the event HERE

This event is proudly funded by the NSW Government in partnership with Armidale Regional Council and UNE SRI.